.png)
Your privacy matters to us. This policy explains how Ascent Health & Performance collects, uses, protects, and manages information you provide when using our website and online services.
Ascent Health & Performance (“Ascent,” “we,” “us,” or “our”) respects your privacy and is committed to handling your personal information responsibly. This Privacy Policy explains how we may collect, use, disclose, and protect information when you visit ascentak.com, submit information through our website, communicate with us, or otherwise interact with our online services.
By using our website, you acknowledge the practices described in this Privacy Policy.
The information we collect depends on how you interact with our website and services.
You may voluntarily provide information to us when you:
Submit a contact or inquiry form;
Request information about our services;
Submit an insurance verification request;
Register for a class, program, event, or service;
Schedule an appointment through a linked scheduling platform;
Communicate with us by email, phone, text message, or another method; or
Otherwise provide information directly to Ascent.
Depending on the interaction, this information may include your name, email address, telephone number, contact preferences, insurance information, and other information you choose to provide.
Please do not submit sensitive medical information through a general website contact form unless the form specifically requests that information.
Ascent Health & Performance provides healthcare services in addition to fitness, training, and performance services. Certain information you provide when requesting healthcare services, completing patient forms, verifying insurance benefits, or communicating with our clinical team may include health or insurance-related information.
Information collected as part of your healthcare relationship with Ascent may also be subject to additional privacy protections and practices applicable to patient records. This Website Privacy Policy is intended primarily to describe information collected through our public-facing website and does not replace any Notice of Privacy Practices or other privacy documentation applicable to protected health information.
When you visit our website, certain technical information may be collected automatically, such as:
Internet Protocol (IP) address;
Browser and device type;
Operating system;
Referring website or source;
Pages viewed and interactions with the website;
Approximate geographic information derived from an IP address; and
Date, time, and duration of website activity.
We may use this information to operate the website, understand how visitors use it, improve performance and usability, identify technical problems, and evaluate the effectiveness of our marketing.
Our website and third-party services used in connection with it may use cookies, pixels, analytics tools, or similar technologies.
These technologies may help us:
Keep the website functioning properly;
Understand website traffic and visitor behavior;
Improve website performance and user experience;
Measure the effectiveness of advertising or marketing campaigns; and
Remember certain preferences.
You may be able to limit or disable cookies through your browser settings. Some website features may not function as intended if cookies are disabled.
We may use information we collect to:
Respond to questions, inquiries, and requests;
Communicate with you about appointments, services, classes, programs, or events;
Verify insurance information or assist with administrative requests;
Provide and improve our services;
Process registrations, purchases, or payments;
Maintain and improve our website;
Analyze website traffic and usage;
Protect the security and integrity of our website and systems;
Send communications that you have requested or that are otherwise permitted by law;
Comply with legal, regulatory, insurance, accounting, or administrative requirements; and
Carry out other purposes reasonably related to your interaction with Ascent.
If you provide your contact information, we may use it to respond to your request or communicate with you regarding Ascent services, appointments, programs, events, or other relevant information.
Where applicable, marketing emails will include a method for unsubscribing from future marketing communications.
Opting out of marketing communications does not prevent us from sending communications that are necessary to provide requested services or otherwise administer an existing relationship with you.
Payments for Ascent services may be processed through third-party payment processors or practice-management, scheduling, or membership platforms.
We may receive information related to a transaction, but payment card information may be collected and processed directly by the applicable third-party provider. Those providers maintain their own privacy and security practices.
We may use third-party companies and platforms to help operate our business and website. These may include providers for:
Website hosting and content management;
Website forms;
Appointment scheduling and practice management;
Fitness memberships, classes, and event registration;
Payment processing;
Email and communications;
Analytics;
Mapping and location services;
Advertising and social media; and
Other administrative or technical services.
These providers may receive or process information as necessary to perform services on our behalf or as part of your direct interaction with their platforms.
Their handling of information may also be governed by their own privacy policies and terms.
We do not sell your personal information as part of our ordinary business operations.
We may disclose information:
To service providers that assist us in operating our website or business;
When necessary to provide a service or complete a transaction you request;
When you authorize or direct us to do so;
To comply with applicable laws, regulations, court orders, subpoenas, or other lawful requests;
When reasonably necessary to protect the rights, safety, security, or property of Ascent, our clients, our website users, or others;
To investigate fraud, security issues, or misuse of our website or services; or
In connection with a merger, acquisition, restructuring, sale, or transfer of some or all of our business or assets.
We may also use or disclose aggregated or de-identified information that does not reasonably identify an individual.
Our website may contain links to third-party websites, scheduling systems, social media platforms, maps, payment processors, or other external services.
When you leave our website or interact directly with a third-party service, that provider's privacy practices may apply. Ascent is not responsible for the privacy practices, security, availability, or content of third-party websites or services.
We encourage you to review the privacy policies of services you choose to use.
We retain personal information for as long as reasonably necessary for the purposes for which it was collected and as necessary to meet our legal, regulatory, contractual, insurance, accounting, healthcare-record, or legitimate business obligations.
Retention periods may vary depending on the type of information and the nature of your relationship with Ascent.
We use reasonable administrative, technical, and organizational measures intended to protect information in our possession or control.
However, no website, electronic transmission, or information-storage system can be guaranteed to be completely secure. You should use appropriate care when transmitting information electronically.
Depending on the nature of the information and applicable law, you may contact us to request that we:
Provide information about personal information we maintain about you;
Correct inaccurate contact or personal information;
Update your communication preferences; or
Delete certain personal information where we are legally permitted to do so.
Some information may need to be retained to comply with healthcare recordkeeping requirements, insurance requirements, legal obligations, accounting requirements, or other legitimate business purposes.
To make a privacy-related request, contact us at contact@ascentak.com.
Our public website is not designed to collect personal information directly from children under 13 without appropriate involvement or consent from a parent or legal guardian.
Ascent may provide healthcare, fitness, training, or performance services to minors when appropriately authorized by a parent or legal guardian. Information collected in connection with those services is handled according to applicable law and our relevant clinical or business practices.
Depending on where you reside and the laws applicable to your information, you may have additional rights concerning access to, correction of, deletion of, or use of your personal information.
We will respond to valid privacy requests as required by applicable law.
We may update this Privacy Policy periodically to reflect changes in our website, services, technology, business practices, or legal requirements.
When we update this policy, we will post the revised version on this page and update the “Last Updated” date above. Your continued use of the website after an updated policy is posted is subject to the revised policy.
If you have questions about this Privacy Policy or how information submitted through our website is handled, please contact:
Ascent Health & Performance
7216 Lake Otis Parkway
Anchorage, Alaska 99507
contact@ascentak.com
